Tag Archives: Publishing

New Website!

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Our new website is coming this week! Any authors with new books coming out contact us so we can get you on the calendar!

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Is your cover hurting sales?

That’s a loaded question, but a good one to ask. When designing a cover, we always look at the book material. If it’s a romance, well you want to cover to sell romance. If it’s sci-fi well it should spew sci-fi. I’ve seen so many covers that just didn’t impress me enough to look any further. That’s unfortunately the way most readers pick a book. If the cover pulls them in, they grab it up.

My very first book was published with a somewhat horrible cover that I threw together way too quickly. Of course now I know better. I have a cover designer that works with me on all my covers and the one’s that we design through Horseshoe. We get to the heart of the book and try to make the story come alive in the cover. Remember, this is your top selling point. 

Do your homework? Go to book sites and check out different covers in your genre. Check out the fonts used, the pictures and the special effects. You can really wow a reader with the perfect cover. It’s a great promotional item for your book.

If you have no clue how to even start with the process, then contact us here at Horseshoe Publishing. We’re always glad to step in and help out. We will design the cover around your book, your ideas and make it your very own. Right now we’re offering a Spring Into Action 20% discount on all our services. Check out some of our covers on our Pinterest Site at www.pinterest.com/horseshoepublis.

Good luck with your writing.

Want more time to write?

I know as a writer you need more time to write. If you have to stop and edit or create that awesome cover, then you miss out of writing time. If this is a problem, then why not check out our services here at Horshoe Publishing.

Take the guess work out of the cover. Let us design you a great cover that will turn heads. Make a bold statement or soften the mood. Whatever you want, we will strive to give. 

Want a cool book trailer video? Then talk with us about getting it designed. Video Trailers get to the heart of your book without giving too much. You can tell more in a trailer video than on the back of the book, so tell it. Let us help you.

Hope you’re having a great writing day.

 

Calling All Authors!

Good Wednesday Morning. Well it’s back to raining here in Georgia. But this post is not about the weather. This post is about a newsletter that I’ve started.

It’s going to be called “Fresh From The Book” and is sponsored by my publishing service company Horseshoe Publishing. The newsletter will consist of a author interview. With the interview the author can showcase one book and a synopsis. Then we will be showcasing 3 books from different authors. They can be in any genre. Also in the newsletter I will be choosing different writing oriented subjects to weigh in on. May throw in some polls on subjects that you my followers and friends can weigh in on.

I’m hoping to start this in August, but I need your help. I need authors to interview and authors for the book showcase. If you’re interested in participating and/or receiving the email through email, please message me with your email address. Some of you I have the email address, but I want to make sure. 

I think it will be an exciting way to spread the word about other authors and also to have a voice in this crazy world of writing. I’m really excited about this project. At the moment the newsletter will be once a month, but if I get a good response I will up it to either every other week or even every week.

But the choice is yours. It’s free advertisement at it’s best. Come on over and join us for some fun.

Let’s start a trend…

Cover Art

How do you find your cover art? Well, it’s an important question. You can’t use just any photo on your covers. Make sure they are royalty free. 

Also, if you’re book is a historical romance you don’t need to put a modern couple on the cover. You’d mislead the reader and believe me you don’t want a mad reviewer on your hands. Make sure your cover goes with the book content. 

Also, you want to use a good picture. Don’t use a cheesy photo that looks photo cropped in. The cover is the first thing a potential reader sees when deciding to buy your book. If it draws them in then they’ll probably buy your book. I’ve bought several books based on the covers alone.

Our company uses several different photo sites including Bigstockphoto.com and Istockphoto.com. What website do you use? Has it been a beneficial site for you?

If you’re struggling with your cover design, give us a try. Our design department can design a great cover based on your ideas or we’ll give you a couple of choices based on your book. 

Hope you have a great evening…

Why name it Horseshoe?

Well, several people have asked me why we named it Horseshoe Publishing. It’s very simple, I love horses. Also horseshoes are supposed to be good luck. When you start a new business you need lots of luck so why not name it Horseshoe and put two horseshoes facing up which is good luck too.

Hope you come by and check out our site. Writing has become an important part of my life and it’s important to me to help other authors. When I started publishing books it was hard to figure it out. I needed help and was lucky to have people that stepped up. Our fees are minimal and we’ve researched out competition to make sure we don’t over price.

Hope everyone has a wonderful and safe 4th of July…

Polishing it up!

Writing is something that takes a lot of time and sometimes we’re so glad when we get done we don’t take time to polish it up. Would you go out with runs in your hose or rouge on one cheek and not the other?

Well it’s the same thing when you get ready to publish your book. You have to make sure to read it and reread it again. Do spell check more than once? Yep, did it only once on a book and after it was published at one place I found a couple of issues. Did spell check again and found them right away.

Also, make sure you’re spacing and margins are good. Don’t forget about the title page. Use a great font that really pops. If you’ve ever noticed that a lot of times when you start an e book the cover page doesn’t even come up first, it’s the title page. Also make sure to give yourself a little advertisement at the end of the book. List your published books and the upcoming books. Give some contact information and keep the reader wanting more.

If you need help polishing up your masterpiece, just give us a chance at Horseshoe Publishing. We’re all about getting it right the first time. 

Enjoy your weekend and great writing…