Tag Archives: Books

Big things are happening!

Horseshoe Publishing has launched its new website and we are ready for business! All of our services are 25% off until the end of the month!

Startup sale

http://horseshoepublishin.wix.com/horseshoe-publishing

Advertisements

Is your cover hurting sales?

That’s a loaded question, but a good one to ask. When designing a cover, we always look at the book material. If it’s a romance, well you want to cover to sell romance. If it’s sci-fi well it should spew sci-fi. I’ve seen so many covers that just didn’t impress me enough to look any further. That’s unfortunately the way most readers pick a book. If the cover pulls them in, they grab it up.

My very first book was published with a somewhat horrible cover that I threw together way too quickly. Of course now I know better. I have a cover designer that works with me on all my covers and the one’s that we design through Horseshoe. We get to the heart of the book and try to make the story come alive in the cover. Remember, this is your top selling point. 

Do your homework? Go to book sites and check out different covers in your genre. Check out the fonts used, the pictures and the special effects. You can really wow a reader with the perfect cover. It’s a great promotional item for your book.

If you have no clue how to even start with the process, then contact us here at Horseshoe Publishing. We’re always glad to step in and help out. We will design the cover around your book, your ideas and make it your very own. Right now we’re offering a Spring Into Action 20% discount on all our services. Check out some of our covers on our Pinterest Site at www.pinterest.com/horseshoepublis.

Good luck with your writing.

Want more time to write?

I know as a writer you need more time to write. If you have to stop and edit or create that awesome cover, then you miss out of writing time. If this is a problem, then why not check out our services here at Horshoe Publishing.

Take the guess work out of the cover. Let us design you a great cover that will turn heads. Make a bold statement or soften the mood. Whatever you want, we will strive to give. 

Want a cool book trailer video? Then talk with us about getting it designed. Video Trailers get to the heart of your book without giving too much. You can tell more in a trailer video than on the back of the book, so tell it. Let us help you.

Hope you’re having a great writing day.

 

3 Ways Indies Can Improve Self Publishing

As a writer I see a lot of writers come and go in the spot light. It’s amazing how many books are appearing on Amazon and Smashwords daily. When I started publishing my work last year you could stay on the front page of new releases for at least 24 hours. Now you’re lucky if you stay there for 24 minutes. 

I’ve found out a couple of things about some of this craziness and that’s the indie authors that haven’t done their homework. Here are 3 of the many ways indies can improve self publishing and the stigma that goes with it.

1: Editing. How many times do you edit your book? I know how exciting it can be to get to the words ‘The End’ and want it out there right then, but that’s a mistake. Make sure you read your work several times and one of those needs to be out loud. I recently went in and revised one of my first published books due to the fact that I put it out there way too fast. Editing is a very important part of the publishing process and as a self publisher that’s up to you the writer.

2: Cover Design: This is critical. When I look back at my first covers that I designed, I seriously laugh. They were so boring and uninspiring, but being an accountant I didn’t train on creative design software. That’s when I put me assistant to work as my cover designer. She took one look at my work and said ‘not happening’. She went to work and designed the awesome covers that now grace my books. This is the first thing that a potential reader sees. If it doesn’t inspire them, they will go on to the next book. Make sure it’s relevant with the book and make it vibrant. Check out my covers at stephanie-hurt.com.

3: The Book Blurb: As a self publisher this is solely your responsibility. This is one of the hardest things to do for me. Don’t get too out there. Make sure it’s very expressive and use lots of expressive words, but don’t give a lot away. If you give away the ‘who done it’ then there’s no sense reading the book. Make several different ones and have some other people read it. See what they think. 

This is just a few of my ideas, but you can take it as you may. This is one reason I started this publishing service company. I want to help other authors with their craft. Sometimes a second set of eyes is a big help. If you don’t have to worry about the design of the cover, you can continue to write.

I’ve started a Newsletter to help authors get their name out there. It has a author interview, 3 books showcased, some writing tips and much more. If you’re interested in receiving this newsletter please send me your email address. Also indicate if you’d like to be spotlight author or put your book on one of the issues. 

Have a great Friday…

 

V. Steele has new book out.

ImageWell, our newest author using our publishing services is V. Steele. She’s just published a new erotic romance, “After Hours”. Go on over to Amazon, Smashwords, or allromanceebooks.com and check it out.

Here’s a little information:

Tori knew when she took the job with hot millionaire Rick Camden that life would be exciting. She just didn’t know quite how exciting. Rick had never met a woman that mesmerized him as she did and he wanted her. When they were alone the sparks flew and passion took over. It was no longer just lust, but something more. The heat they produced was explosive. But he was her boss and she’d give him anything he wanted.  Could they keep their hot, lust for one another out of the office and only in the After Hours?

 

Ever feel up against the wall

Have you ever felt up against a wall? Like nowhere you turn it’s going to help the situation. Sometimes that wall is just too hard to break down. Well, that’s the way some self publishers feel when they start to finish their work. 

You do fine with the writing, but then you get to the cover and editing. Wow! What now? I remember the first covers I designed when I started out. Horrible is all I can say… Sure didn’t gather many fans with those rudimentary covers.

You’ve got to make sure your cover draws the reader in and to keep them as loyal fans always make sure you manuscript is cleared of any grammatical and spelling errors. There’s nothing worse than reading a book and having to figure out what the author is trying to say through the badly spelled words and grammatical errors. 

Then you have the form that the publisher wants. Is yours correct? Have you taken out the tabs and is your spacing just right? What a headache.

Come on over and check out our publishing services. We help you to start your next work while we get the latest one polished up and ready to go. Maybe you want a video trailer to go with that published book. 

Keep us in mind… As a published author I know how hard it is to juggle everything. Let us help you…Image

Why name it Horseshoe?

Well, several people have asked me why we named it Horseshoe Publishing. It’s very simple, I love horses. Also horseshoes are supposed to be good luck. When you start a new business you need lots of luck so why not name it Horseshoe and put two horseshoes facing up which is good luck too.

Hope you come by and check out our site. Writing has become an important part of my life and it’s important to me to help other authors. When I started publishing books it was hard to figure it out. I needed help and was lucky to have people that stepped up. Our fees are minimal and we’ve researched out competition to make sure we don’t over price.

Hope everyone has a wonderful and safe 4th of July…

What song goes with your book?

Ok, you can’t tell me that you haven’t thought about this. Every book that I’ve written it’s always had a sound track. Funny as it sounds it’s true. 

The reason I ask this is when you’re getting ready to set up a video trailer it helps to have a certain sound in mind. Maybe it’s a classical song, a rock song or a country classic. But every book has it’s own rhythm or sound.

So if you want to do a video trailer get ready to figure out the sound of your book. That’s one of the services that we offer at Horseshoe Publishing. Give us a message and check out our services.

Have a great evening and good luck with your writing…